The Kindle and I

I had no intention of buying a Kindle (honest). I feared its impact on bookstores. I felt there might still be kinks to work out.  And I figured the price

Experiments with the news

Faced with declining profits and defections of their once-loyal audiences, Massachusetts-based news media organizations are experimenting with new ways of creating and presenting their content, everything from shifting to Web-only

The BRA’s pre-buttal

By Bruce Mohl David Guarino, in a blog post on MS&L Boston’s PR Finish Line, praises the Boston Redevelopment Authority for releasing what he calls a pre-buttal to last week’s

Print still rules

So many websites…what’s a PR pro to do?  One thing to do is never forget the formula that has been driving news stories since, oh, forever. Get it into print. 
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